Why Baby Yoda is a big deal for Disney+

The Mandalorian is the most popular show on Disney+ — and also the biggest television series overall right now. A big part of that is Baby Yoda. He’s cute, charming, and makes us want to watch week-after-week. He’s also a way for Disney to sell merchandise and capitalize on a character that immediately makes us go, “I want it.”

The Verge

Videos: 3


Character Studies


Action/Sci-Fi


Sci-Fi Adventure


Star Wars Saga


Television


The Mandalorian